There are over 3 billion smartphone users on the planet, and over 70% of them use Android phones. Statistics tell us that another billion people will be using smartphones by the end of 2020, and most of them will own Android phones. The smartphone phenomenon presents an unprecedented opportunity for small business owners to bring their services and products to potentially hundreds of millions of users locally and nationally.

Here is how an Android app can help your SMB to maximise its efficiency and improve customer engagement and revenue generation:

Provide Services Remotely

Your clients won't have to visit your real-world office anymore for basic services. An Android app will let you provide useful services remotely, like bill payments, complaint bookings, browsing for your latest products and services, and scheduling appointments.

Makes Marketing Effortless

Marketing is usually difficult and takes a significant chunk of your budget. Marketing can be effortless with an application, though. You will be able to offer personalised ads, promotions, discounts, and contests which will improve revenue generation and also help build customer loyalty.

Sell Products 24/7

With a well-made application, you can sell your products and services 24 hours a day, seven days a week – even when you’re sleeping. The app will be online even when your real-world business or store is closed for the day. You won’t have to invest a lot of money either to sell round the clock.

Gain Credibility for Your Business

Credibility and reputation are paramount factors when it comes to business. Owning an app has become something of a status symbol lately. Potential customers or clients will be more likely to trust a company that owns an app than a company that doesn’t.

Make Life Easier For Your Customers

People lead busy lives these days, and they won’t usually have the time to commute to your store or place of work to learn more about your business or services or just to buy from you. You can make life easier for your on-the-go buyers by making your business readily available on a mobile phone.

Getting business-grade software developed isn’t as expensive as you think, especially if you hire dedicated resources for the job. Openwave's android app development experts can make you a stunning app customised to your unique business – with all the latest features included – at an affordable price.